Charleston RiverDogs | MiLB

Pattern featuring elements of Riverdogs baseball team, including a tiger mascot, baseball pitcher, baseball stadium, baseballs, palm trees, bicycles, historic buildings, fountains, and street signs with city names.

As part of a fan promotional initiative, I designed a fully custom Hawaiian shirt to be given away to 1,000+ fans on Margaritaville Night. Every element of the pattern was hand-drawn, incorporating RiverDogs branding, baseball details, and Charleston-specific icons. The project spanned a week of concepting, illustration, and layout refinement to create a pattern suitable for a large giveaway.

The result was one of the most popular promotions of the season, with fans lining up hours before gates opened to secure their chance at the giveaway. The shirt became a lasting piece of the 2025 season and a strong example of how thoughtful design can elevate the fan experience.

Hawaiian Shirt Giveaway

Custom Artwork for 1,000+ Shirt Fan Giveaway

People receiving and distributing wrapped packages outdoors at a community event, with a table filled with gifts and a sign in the background.
A short-sleeve button-up shirt with a colorful, collage-style design featuring images and text related to Holy City and Riverdogs, including palm trees, a bicycle, buildings, a fountain, a baseball stadium, and a tiger logo.

SOCIAL GRAPHICS

Homestand Hits | Homestands 1-12 | 66 Home Games

*Best if viewed on Desktop*

Event schedule banner for a weekend at The Joe, listing daily activities including Homestand Hits on Friday, Classics comeback on Saturday, Family Sunday, and other entertainment like fireworks, beer shakes, kids run the bases, and giveaways. Feature
Weekly event schedule banner for The Joe, listing daily activities and entertainment, with images of people, food, fireworks, and animals.
Weekly schedule for The Joe with various themed days and events, including dog day, wildlife Wednesday, thirsty Thursday, firework Friday, family Sunday, and more, featuring images of people, fireworks, and themed characters.
A colorful weekly event schedule with themes like Dog Day, Wildcard, Thirsty Thursday, Fireworks Friday, Show the Joe Saturday, and Family Sunday, featuring food, drinks, and activities.
Weekly themed event banners with images and text, including Halloween, food items, costumes, movies, fireworks, sports, and children's activities.
Weekly event schedule banner with daily themes, images of dogs and fireworks, and sponsors like Budweiser and Boeing.
Weekly schedule of themes and events at The Joe, featuring Star Wars on Monday, Homestead Classics on Tuesday, Dog Day on Tuesday, Wildcard Wednesday, Thirsty Thursday, Fireworks Friday, Saturday Family Show, and Sunday Star Wars with various activit
Event poster for a week of daily celebrations in the USA, featuring activities like a patriotic punch, dog race pregame, hot dog competition, and fireworks, with images of fireworks, hot dogs, patriotic themes, and people in themed attire.
Weekly event schedule featuring themes like Homestead Hits, Comeback Classics, Dog Day, Wildcard Wednesday, Thirsty Thursday, Fireworks Friday, Saturday Show at the Toe, and Family Sunday, with descriptions and images of food, cars, dogs, fireworks,
Weekly event schedule poster featuring dog breeds, food, and sports themes with various characters, sports teams, and promotional images.
Event banner with daily activities and themes, including Homestead Night, Back-to-Back Hotdog, Veterano Service Dogs, Ladies Night, College Colors Night, Fireworks, Family Day, and others, featuring images of dogs, hotdog, hotdog, drinks, fireworks,
Weekly schedule with themed days featuring Paw Patrol characters, hot dog eating contest, hot dog food item, Game of Give, fireworks, and character appearances.

For the 2025 season, the RiverDogs’ creative direction embraced a gritty, rock-and-roll aesthetic as part of the team’s “Comeback Season” branding. To align with this theme, I reimagined the long-running “Homestand Highlights” series and rebranded it as Homestand Hits.

This weekly home-game campaign featured an 8-slide carousel for social media: a bold title slide, a “comeback” food item from previous seasons, and individual slides previewing each game of the homestand. Using grunge-inspired typography, textures, and design elements, the series provided clear promotional information for the game-week ahead.

  • Triptych of cutout images of three baseball players in white jerseys with 'Riverdogs' logo, set against a stylized backdrop of Charleston, South Carolina, featuring a city sign, palm tree, historic buildings, a Ferris wheel, and a modern bridge at night with a crescent moon. Each player has a name below: Brendan Summerhill, Alberth Palma, and Brody Donay.

    Welcome to the Holy City

    Throughout the 2025 season, the RiverDogs roster evolved with frequent call-ups, requiring quick-turnaround creative to introduce new players to Charleston fans. To celebrate each arrival, I developed the “Welcome to the Holy City” graphic series, combining original photography taken during custom mini media days with design elements that highlight Charleston’s identity; including palm trees, the Ravenel Bridge, Rainbow Row, and the iconic crescent moon.

  • Collage of three baseball players from the Charleston Riverdogs team, each in action or posing with a background of fans and stadium, with the team logo and bold text 'CALLED UP' below each player.

    Called Up | Tampa Bay Rays

    To celebrate RiverDogs players advancing to the Tampa Bay Rays, I designed the dynamic “Called Up” graphic series. The series honored individual milestones while amplifying the RiverDogs’ role in the MLB pipeline and strengthening engagement across social platforms.

  • Collage of three promotional images for Riverdogs sports events. The first shows four baseball players in uniforms and caps standing on a baseball field with fireworks in the background, advertising a game on April 4. The second features a male baseball player in a red jersey holding a baseball and glove, with fireworks behind him, promoting a game on April 18. The third depicts a man in traditional German attire inside a beer hall with barrels, flags, and a sign for an Oktoberfest event, advertising a game on August 28.

    RiverDogs' GameDay Graphics

    For the RiverDogs’ home games, I designed custom gameday graphics for themed nights such as Opening Night and Augtoberfest. Players or the mascot were often creatively styled in scenes that matched each promotion.

  • Promotional graphic featuring four baseball and softball players in Riverdogs team uniforms, with large bold text reading 'PROMOTED' repeated multiple times at the top. Each player is in action poses, with the team logo and name included.

    Promoted | RiverDogs to Bowling Green

    Similar to the “Called Up” series, I designed a set of “Promoted” graphics to highlight RiverDogs players advancing to the Tampa Bay Rays’ High-A affiliate in Bowling Green. These quick-turn pieces used the same bold, branded style to celebrate player progress and kept fans connected to the larger Rays player development system.

  • Season starter baseball lineups for four teams, including player names and positions, with colorful backgrounds and fireworks.

    Starting Lineup Graphics

  • Celebrating Charleston RiverDogs baseball team win, showing images of players, score details, and team logo.

    Score Update Graphics

  • Good Luck - Former RiverDog

    As former RiverDogs earned their call-ups to the big leagues, I created this series of Good Luck graphics to celebrate their milestone. Each piece pulled from our photo archives, showcasing moments from their time in Charleston, then paired with design elements that blended our RiverDogs identity with subtle nods to the Tampa Bay brand.

For the 2025 season, I created a rock-and-roll themed twist on our classic “Charlie C” logo. Using the pen tool in Adobe Illustrator, I swapped out his signature baseball bat for a broken guitar to give the brand a grunge, rock-and-roll inspired identity. The look tied directly into our Opening Day concert and set the tone for a true “Revenge Tour” after coming up short the year before.

Rock & Roll Charlie C

Custom Pen-Tool Logo | 2025 Season

In the spring of 2025, MiLB and MLB introduced an AI chatbot across all team websites, each styled after its mascot. To bring this feature to life for the RiverDogs, I created a custom illustration of Charlie, redrawn by hand in Adobe Illustrator using the pen tool from an in-game photo. The final design gives fans a friendly, approachable version of Charlie to guide them through the site and answer questions in a way that feels on-brand.

The Charlie AI Bot

Custom Pen-Tool Logo | RiverDogs Website Bot

MOTION GRAPHICS

2026 SCHEDULE RELEASE

2024 Greenville South Carolina RiverDogs baseball team schedule calendar for April, May, and June with game dates and icons representing game types.
Monthly calendar pages for July, August, and September with weather icons and game schedules, featuring the Charleston RiverDogs logo.

SPECIALITY JERSEYS AND TEES

Gray baseball jersey with colorful text and star graphics, featuring 'Cannon Street All-Stars' on the front and a logo on the sleeve celebrating 70 years.

Cannon St. All Stars Speciality Jerseys

Three elderly men and one young man on a baseball field wearing gray jerseys with "Cannon Street" logo. The men are standing together, with one man holding a baseball, and the young man is preparing to catch or throw a baseball while wearing protective sports sunglasses.

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Two t-shirts, one white and one gray, both featuring a design that says 'Reve Game of Gile Gildan' with a cartoon tiger wearing a baseball cap and holding a baseball bat.

Game of Give Sponsorship Shirts

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Young woman holding blue drawstring bags with the Charleston RiverDogs logo on them at a baseball game.